1. Highly Recognizable Visually 2. Strong Symbolism 3. Deep Historical Roots 4. Marketing and Commercial Influence So, all in all, lipstick is like the “little red star” of the cosmetics industry. Its practicality, symbolism, and visual appeal make it the perfect icon to represent makeup. If you’re into cosmetics yourself, do you have a favorite […]
Why are many icons representing cosmetics lipsticks? Read More »
With the continuous rise of consumer upgrades and the demand for personalization, more and more brands and entrepreneurs are turning their attention to customized cosmetics. Whether you’re building an entirely new skincare brand or seeking to inject fresh inspiration into an existing product line, custom cosmetics represent a path well worth exploring. So, how does
From Zero to One: Unveiling the Full Process of Customizing Cosmetics Read More »
Beautyworld Saudi Arabia is the largest international trade fair for the beauty and wellness industry in Saudi Arabia. The fifth edition will take place from April 21 to 23, 2025, at the Riyadh International Convention and Exhibition Center (RICEC). The event is expected to host over 400 exhibitors from more than 40 countries and attract
Beautyworld Saudi Arabia（2025） : together with new business owner Read More »
In March 2025, Shanghai once again became the focal point of the global beauty industry. The grand opening of the “Debut Shanghai·2025 CBE Global Beauty Festival” attracted top-tier brands from France, Germany, Italy, Switzerland, the United States, and Australia. From high-tech smart skincare devices to clean beauty products featuring natural ingredients and groundbreaking new textures
In March 2025, beauty brand Fenty Beauty announced that all future product packaging will be made from 100% recyclable materials, including glass, aluminum, and biodegradable plastics. This move marks a significant step toward sustainability and further cements Fenty Beauty’s position as an industry innovator. The brand has pledged to phase out non-biodegradable materials in the
Fenty Beauty Ushers in a New Era of Green Beauty Read More »
On February 14, 2025, the globally renowned beauty brand Charlotte Tilbury once again led the way with the launch of its innovative AI try-on technology.Charlotte Tilbury’s AI system uses advanced algorithms to analyze a user’s face and skin tone, ensuring precise product recommendations. This technology saves consumers time and helps them find their ideal makeup
Beauty Tech Revolution: AI Try-On Technology Read More »
As consumer demand for personalized products continues to grow, the beauty industry is undergoing a quiet revolution. From skincare to makeup, customized products are gradually becoming the mainstream of the market. On January 10, 2025, the renowned Korean cosmetics brand Laneige launched a skincare line specifically designed for men, marking a significant step toward diversity
The Rise of Men’s Skincare: The Era of Customization Has Arrived Read More »
Spring is here, and it’s time to refresh your makeup bag with new essentials! The beauty trends for Spring 2025 are all about fresh, natural, and radiant looks, with a focus on a glowing complexion and minimal makeup. Let’s explore the key beauty elements for the season! 1. Dewy Skin: The Keyword for Spring The
2025 Spring Beauty Trends: Fresh and Radiant Natural Makeup Read More »
In the era of pursuing personalization, customized cosmetics have met the consumers’ need for uniqueness and exclusivity. Whether you’re a brand aiming to launch distinctive products or an individual longing for products tailored to your specific needs, customizing cosmetics has become extremely popular. Here’s a detailed guide to the entire process of customizing cosmetics: Market
how to create a beauty brand Read More »
As the world’s largest and oldest beauty industry event, the 56th Bologna International Beauty Show will be held at the Bologna Exhibition Center in Italy from March 20 to 23, 2025. This exhibition is expected to attract more than 250,000 professionals, more than 3,000 companies and 10,000 brands from 65 countries, covering the entire beauty
Cosmoprof Worldwide Bologna 2025: an “innovation storm” in the global beauty industry Read More »
